If you’re curious about SEO and read about it often, you’ve likely come across the term “cornerstone content.” It might sound like just another buzzword, but creating cornerstone content is actually one of the most effective SEO strategies you can work on today. It’s a big part of the content marketing landscape, and luckily, it’s […]
Beginner’s Guide: How to Use Google Search Console for SEO
Are you trying to figure out how to use Google Search Console for SEO? You’re in the right place! This powerful tool can offer valuable insights into your site’s traffic and appearance in search results. But let’s be honest; diving into all that data can sometimes feel overwhelming and confusing. It’s enough to frustrate or […]
Abandoned Cart Recovery: 9 Best Strategies
Picture this: You’ve put in the hard work to attract visitors to your eCommerce store, and they’re adding items to their carts. But here’s the catch – around 70% of those potential customers leave without completing their purchase. That’s right; they’re abandoning their carts, so you need a strong abandoned cart recovery strategy. Luckily, we’ve […]
How to Track QR Codes With Google Analytics
Are you curious to learn how to track QR codes with Google Analytics? Integrating QR code tracking can provide invaluable insights into who engages with your scannable codes and where they end up. This information is crucial for evaluating the effectiveness of your QR code marketing, whether they’re placed on posters, flyers, or digital platforms. […]
How to Add a File Upload Form in WordPress (Super Simple)
Are you looking for a way to allow your website visitors to upload files directly through your WordPress site? Accepting user-submitted files can be incredibly useful for many websites, but WordPress doesn’t include this functionality by default. Don’t worry—with the powerful WPForms plugin, adding a file upload form to your WordPress site is easier than […]
GA4 Dashboard Tutorial for Beginners
Are you diving into the world of website analytics for the first time? Are you curious about what your site’s visitors are up to? Google Analytics 4 (GA4) holds the key to unlocking these insights. But, let’s be honest, wrapping your head around the GA4 dashboard can feel like solving a puzzle. It’s common for […]
How to Easily Add a WordPress Landing Page
Are you looking to create a WordPress landing page to boost traffic, leads, or conversions? Well-designed landing pages can help you run more effective marketing campaigns, drive more visitors to your site, and turn more of those visitors into customers or subscribers. In this guide, we’ll walk you through the steps to create a landing […]
Bounce Rate in Google Analytics 4: Reporting Guide
Can’t find your bounce rate in Google Analytics 4? Wondering how to track user engagement on your pages without bounce rate as a metric? Luckily, you can still access the Google Analytics bounce rate metric, but you can also use other GA4 metrics that are great for tracking user engagement. In this guide, we’ll explain […]
How To Embed Videos in WordPress (Step by Step)
Are you wondering how to embed videos in WordPress in the simplest way? Embedded videos live on other platforms, like YouTube or Vimeo, and can be played directly on your site without visitors needing to leave your page. Adding videos to your website can catch people’s attention and make them stick around longer. In this […]
Google Analytics PII Data: How to Not Store Personal Data
Do you want to learn about Google Analytics PII data collection and how to avoid accidentally storing personal information in your GA account? Unfortunately, Google Analytics can accidentally collect PII data (personally identifiable information) without you realizing it. And it’s essential to make changes to ensure this doesn’t happen. Luckily, there are several tricks to […]