What exactly is search engine visibility? Think of search engine visibility as the key to your website’s success and expansion. It’s all about making sure that your site reaches a wide audience, especially those who are part of your target market, which can significantly boost your business’s growth and sales. This is the essence of […]
Are you curious about which content marketing metrics are most important? Monitoring content marketing metrics is crucial to understanding the effectiveness of your strategy. By tracking these metrics, you can identify successful tactics, discover new ways to captivate your audience and boost your business growth. In this article, we’ll explore 15 key content marketing metrics […]
If you’re curious about SEO and read about it often, you’ve likely come across the term “cornerstone content.” It might sound like just another buzzword, but creating cornerstone content is actually one of the most effective SEO strategies you can work on today. It’s a big part of the content marketing landscape, and luckily, it’s […]
Did you know that web push notifications often have click-through rates that are better than email? It’s true! In a world where email inboxes are overflowing and overwhelming, you can actually reach your subscribers right on their desktops. If you’re not taking advantage of web push notifications yet, we’re glad you’re here to find out […]
Ever wonder about the journey your visitors take before they exit your website? With Google Analytics user flow reports, you can learn about the path visitors take before reaching their destination. By analyzing behavior flow, you can better understand the path visitors take on your site, highlight pages where a lot of users may be […]
Are you wondering which Google Analytics metrics are important for your business and how to keep an eye on them? Google Analytics is an incredibly powerful tool for uncovering vital information about your website’s visitors and performance. Armed with this data, you can finetune your site, improve your marketing strategies, and make informed decisions to […]
GA4 reporting can definitely be overwhelming, especially with so many different types of Google Analytics reports to track. So, you’re probably wondering which Google Analytics reports will be most helpful for your unique business. While every business is different, there are a few reports that are important for pretty much everyone who runs a website. […]
Looking for ways to use Google Analytics for SEO? Want to boost your site’s ranking in search results to get more visitors and pageviews? Social media promotion, Google Ads, and email marketing are all part of a well-rounded digital marketing strategy, but SEO (search engine optimization) still reigns supreme as an essential part of long-term […]
Looking at your referral traffic in Google Analytics and wondering what it really is and how it works? In general, referral traffic is a very good thing. It means that other websites are linking to yours and sending you some traffic! There are a few different ways you can look at your referral traffic in […]
Are you wondering how to set up Google Analytics email tracking? Tracking what your email traffic does on your website is a crucial part of understanding whether or not your emails are working to grow your business. So, it’s important to make sure your emails are being tracked correctly! Although Google Analytics has gotten smarter, […]